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  May 6, 2009 Release.
  Media Advisory. For Immediate Release.
  Contact: Bonnie Arkus 609-771-9600


New Jersey Assemblywoman Greenstein accepts role as Honorary Chair; County Exec. Hughes to present with National Women's Health Week serving as a platform to educate and inspire women and to promote new school-based communities of wellness & prevention

TRENTON, NJ-   Assemblywoman Linda S. Greenstein, (14th District)) will serve as the Honorary Chairwoman and invited guest with County Executive Brian Hughes as Grand Marshal of the Women's Heart Foundation's 6th annual Run for Mom on Mother's Day – May 10 - at Mercer County Park-Marina. Executive Brian Hughes will be the featured speaker. The event starts with registration at 8:00 A.M. and is being held in commemoration of National Women's Health Week May 10 - 16 in New Jersey, with a proclamation set forth by Gov. Jon S. Corzine. Special guest Kimi Puntillo, a runner and two-time Guinness World Record holder for running a marathon on every continent in the world, will be there to offer her new book “Great Races, Incredible Places – 100+ Fantastic Runs Around the World” as a charity book sale to benefit the Women’s Heart Foundation.

"A woman dies every minute in this country from heart disease. We all need to know what our risk factors are and how to lower them. Exercise plays an important role in prevention of sudden death by heart attack", said Assemblywoman Greenstein. County Executive Hughes experienced sudden cardiac arrest last year and will be discussing this episode and how he survived.

The Women's Heart Foundation, a 501c3 charity, is the only non governmental organization that administers heart disease prevention programs in schools. Its teen fitness program – called “Teen Esteem” - is located at Trenton Central High School (TCHS) has been featured at two international conferences for its success at influencing healthy lifestyle choices. The program is now in its 5th year with positive trending each year, and school officials have asked the WHF to begin design of a like program for 6th, 7th and 8th graders attending the Grace Dunn Middle School.

“We are facing an obesity crisis in America with 62% of adults and 34% all children falling into the category of being over-weight or obese, according to a national survey (USA Today 10/3/2005)”, said Bonnie Arkus, WHF president. “Effective programs like Teen Esteem need to be in every school, for every child. The program also needs to be offered as an after-school family support intervention for at-risk kids and their parents. Funds raised by Run for Mom will help us build capital to expand this program. Obesity is a growing health crisis in our society and much more funding must be devoted to prevention. Schools are rich with resources, endowed by taxpayers, and they need to become communities of wellness and prevention if we wish to change this paradigm. At the same time, society must address the ‘latch-key child syndrome’ in America. Work schedules could mirror the child’s school schedule to allow youngsters supervised outdoor playtime within their own neighborhoods.”

Registration for Run for Mom will begin at 8:00 a.m. The 1-mile Family Health Walk will take place at 9:00 a.m.; the 5K Run and Walk at 10:00 a.m. and Kids Fun Runs at 10:30 a.m. An awards ceremony will follow with food and giveaways. Food sponsors include Raw Revolution organic snacks, Good Earth Coffee, Acme and RJ’s Bagels. Media sponsors include The TIMES, Packet Publications, WCTC Radio, and the National Office on Women’s Health. Table sponsors: PSE&G and Robert Wood Johnson University Hospital-Hamilton Center for Health and Wellness.

The first 200 pre-registered Run participants will receive a free T-shirt. Interested persons may pre-register for $22 at www.ACTIVE.com. Online registration closes Friday at midnight. Race Day registration is $27. For more information and direct links to ACTIVE, go to www.runformom.org or you may contact the Women's Heart Foundation at (609) 771-9600. Email: Bonnie@womensheart.org.

National Women's Health Week is an educational initiative of the US Department of Health and Human Services (DHHS) Office on Women's Health that features the WOMAN Challenge - an eight-week walking program with virtual walk routes across America. The WOMAN Challenge starts on Mother's Day and women and girls can register at www.womenshealth.gov/woman. Another highlight of the Week is National Women's Check-up Day that occurs this year on May 12. It serves as a reminder to women to make health a top priority and to take simple steps for a longer, healthier and happier life. The DHHS recommends

* Engaging in physical activity most days of the week
* Making healthy food choices
* Visiting a healthcare provider to receive regular check-ups and preventive screenings
* Avoiding risky behaviors, like smoking and not wearing a seatbelt.

The Women's Heart Foundation (WHF), the only non-governmental organization that implements heart disease prevention projects, is dedicated to prevention and improving survival and quality of life.

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